The latest survey found that WeChat is changing people’s lives

2017-05-04 「 1751 words / 4 minute 」
The latest survey found that WeChat is changing people’s lives.jpg
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一项最新调查发现,人们使用通讯应用微信的时间越来越长,微信正发展成为融入日常活动和相互交流的一种生活方式选择。
Messaging app WeChat is being used for an ever longer period of time and is growing into a lifestyle choice embedded into daily activities and interactions, a new survey has found.
腾讯控股旗下研究机构企鹅智酷发布的调查显示,2016年,微信月活跃用户数达8.89亿,其中1/3的用户每天使用微信的时间在4小时以上,较2015年增加了一倍。
In 2016, one-third of WeChat's 889 million monthly active users spent four hours or more per day on the app, twice that of a year ago, according to the survey released by Penguin Intelligence, a research arm of Tencent Holdings.
而用户们每日使用微信的平均时间也略有上升,现在为66分钟,超过了去年公布的Facebook的平均50分钟的使用时间。
The average daily time spent is also up slightly, now at 66 minutes, surpassing that of Facebook's average 50 minutes recorded last year.
相比以往,微信正在变得更加普遍、更加贴近生活,并逐渐扩展到了线下支付和新闻推送等生活的新方面。
And it's becoming more pervasive and stickier than ever, creeping into new aspects of life from offline payments to receiving newsfeeds.
调查还发现,微信用户的新增好友多数属于“泛好友”,来自工作交际圈的“泛好友”尤其多。这一趋势正在将微信变成虚拟办公场所。
The survey also found a majority of newly-added contacts of WeChat users are casual acquaintances, notably in work-related communication. Such a trend is turning the app into a virtual workplace.
从传输文件、协调任务到视频通话、进行交易,超过80%的用户在微信上有过工作行为。
Over 80% of users have handled office work on WeChat, from transferring files and coordinating tasks to taking video calls and making transactions.
在上海工作的澳大利亚审计佛瑞德·威灵顿表示:“这款功能齐全的超级APP正在从根本上改变我们的生活。在排队买咖啡时,我看不到一个拿着钱包的顾客--他们只要把手机在终端上靠一下,就可以拿走一杯拿铁了。”
"The all-in-one super app is radically changing the way I live. When lining up for coffee, I can't see a single customer holding a wallet — instead they hold mobile phones over a reader and the lattes are theirs," said Fred Wellington, an Australian auditor working in Shanghai.