一款在中国很受欢迎的图片编辑软件突然就在西方火了起来,用其修过的闪闪发光的大眼睛铺天盖地涌到了社交媒体上!
A popular Chinese photo-editing app has suddenly burst into popularity in the West, covering social feeds in airbrushed photos with huge, sparkling eyes.
虽然美图秀秀在2008年就上线了,但是最近它可以说是“一夜成名”。
Although Meitu has been around since 2008, it has become an overnight success.
美图秀秀和其他的图片编辑软件有许多相似之处--有Bitmoji风格的贴纸、Instagram风格的滤镜、以及Layout风格的拼图功能。
Meitu is a lot like other photo-editing apps — it has Bitmoji-style stickers, Instagram-style filters, and Layout-style photo collages.
不过,美图秀秀的“手绘”模式真的很赞!就好像用Snapchat滤镜画画一样。
But the app really shines in its "hand-drawn" mode that is like a Snapchat filter on steroids.
手绘模式可以削尖你的下巴、把你的眼睛变大,还可以在整张照片上加上一些璀璨流光!
The hand-drawn mode slims down jawlines, enlarges eyes, and adds a little bit of sparkle to the whole package.
一般来说,这会让你看起来像是动漫里的人物--社交媒体上铺天盖地席卷而来的照片就是这样!
Basically, it makes you look like a cartoon — and it's these images that are rapidly spreading on social media.
去年12月,美图秀秀公司香港IPOed粗略估值为46亿美元--而当投资者知道西方人也很喜欢这款APP后,这个数字可能还会继续增加。
The company behind the app IPOed in Hong Kong in December with a roughly $4.6 billion valuation — which may increase as investors learn that Western audiences like the app too.